Krunch - Keep It 100 100mL
Krunch - Keep It 100 100mL
Krunch by Keep It 100, also sold as FTC and OG Krunch and originally released as Krunchy Squares, is a breakfast cereal vape built around the one thing most cereal e-liquids get wrong: the milk. Warm cinnamon hits first at the back of the tongue, then toasted cereal squares come through with the buttery, graham-like character of cinnamon toast cereal, and the exhale finishes with a wave of ice-cold milk - not a vague creaminess, but the specific taste of milk left in the bowl after the cereal is gone. That finish is what makes it work as an all-day vape instead of a novelty, and it is why this has stayed one of the brand's most requested recipes across three name changes. The 70/30 VG/PG blend produces dense vapor and is built for sub-ohm tanks and higher-wattage devices. Available in 0mg, 3mg, and 6mg freebase nicotine in a 100mL Chubby Gorilla bottle with a child-resistant cap. Made in the USA.
WARNING: This product contains nicotine. Nicotine is an addictive chemical. For adults 21+ only.
Key Features
- Cinnamon Cereal and Milk - cinnamon toast cereal with an ice-cold milk finish
- Also Sold as FTC and OG Krunch - originally released as Krunchy Squares
- Authentic Milk Note - the finish most cereal e-liquids miss
- Freebase Nicotine - bold flavor and full vapor production
- Three Strengths - 0mg, 3mg, and 6mg
- 70/30 VG/PG - dense vapor with a smooth draw
- 100mL Chubby Gorilla Bottle - child-resistant cap
- Sub-Ohm Optimized - built for higher-wattage devices
- Made in the USA
Specification Table
| Brand | Keep It 100 |
|---|---|
| Flavor | Krunch (Also FTC / OG Krunch, Formerly Krunchy Squares) |
| Flavor Profile | Cinnamon, Toasted Cereal, Milk |
| Bottle Size | 100mL |
| Bottle Type | Chubby Gorilla, Child-Resistant Cap |
| Nicotine Type | Freebase Nicotine |
| Nicotine Strength | 0mg / 3mg / 6mg |
| VG/PG Ratio | 70% VG / 30% PG |
| Menthol | No |
| Recommended Device | Sub-Ohm Tanks and High-Wattage Devices |
| Not Recommended For | Pod Systems and Low-Wattage Devices |
| Made In | USA |
What's Included
- 1 x 100mL Bottle of Krunch by Keep It 100
FAQ
Q: Is Krunch the same as FTC or Krunchy Squares?
A: Yes. This flavor has been sold as Krunchy Squares, OG Krunch, FTC, and now Krunch. FTC stands for French Toast Crunch. The recipe has not changed across any of the name changes.
Q: What does Krunch taste like?
A: Cinnamon toast cereal in ice-cold milk. Warm cinnamon on the inhale, toasted cereal squares through the middle, and a distinct milk finish on the exhale.
Q: How strong is the cinnamon?
A: It is a prominent note, warm rather than spicy-hot, and it sits at the front of the profile. If you are not a cinnamon fan, this is not the cereal flavor to start with.
Q: Is it a dessert or a breakfast flavor?
A: It sits in the dessert category. The profile is built on cereal, cinnamon, and milk rather than fruit, so it reads as a sweet bakery-style vape.
Q: Which nicotine strength should I choose?
A: 3mg is the usual starting point for sub-ohm vaping, 6mg suits heavier users, and 0mg is nicotine-free. Since this is freebase rather than salt nicotine, these lower strengths are correct for the format.
Q: Can I use this in a pod system?
A: Not recommended. At 70% VG this is formulated for sub-ohm tanks and higher-wattage devices. High-VG liquid is too thick to wick properly in most small pod coils.
Q: Does it need to steep?
A: No. It is ready to vape out of the bottle.





